Sales Training That Actually Sticks
Not Just Another
Generic Workshop
Stop Wasting Money on Sales Training That Fades Away
Generic sales training fades within months, wasting spend and momentum. Research shows that up to 90 percent of traditional sales training has no lasting impact after just 120 days. We replace Generic with industry specific, measurable coaching that turns skills into habits and habits into consistent revenue. Explore how Customer Focused Selling® can help your team overcome this challenge.
What Is Generic Sales Training Costing You?
The Hidden Risks of Generic, One-Size-Fits-All Programs
Training Fades Quickly
85–90% of sales training is forgotten within 120 days, meaning your investment evaporates before it ever pays off.
Generic Training Does not Connect
Generic content doesn’t address your team’s real challenges. Off-the-shelf programs ignore your industry, your customers, and your goals.
No reinforcement, no results:
No reinforcement, no results. Without ongoing coaching and application, new skills fade and old habits return.
Wasted dollars, wasted time:
Wasted dollars, wasted time. The average ROI for sales training is 353%—but only when it’s customized, reinforced, and outcome-driven. Most companies never see these returns.
The real cost? Lost deals, high turnover, and a sales team that never reaches its potential. If you’re still relying on generic training, you’re leaving money—and talent—on the table.
Customer Focused Selling
Bowtie Sales Funnel
Foundational Sales Skills
Foundational Sales Skills
The revenueify Solution: Tailored, Outcome-Based Sales Training
Built for Your Team, Your Industry, Your Results
Tailored Programs:
Every engagement starts with our proprietary A.I.M. Assessment (Analyze, Implement, Move Forward), uncovering your team’s unique strengths, gaps, and business objectives.
Customer Lifetime Value Focus:
We design every program to maximize the long-term value of your customer relationships—not just the next deal.
Outcome-Based Selling:
Our methodology is built around measurable outcomes, not just activities.
DiSC at the Core:
Behavioral science is woven into every module, helping your team adapt, communicate, and close more effectively.
Reinforcement & Coaching:
Training doesn’t end in the classroom. Our REVUP Portal delivers ongoing 1:1 coaching, digital tools, and community support to ensure new skills stick and drive results.
nEVER GENERIC
Never Generic
Always Industry-Specific.
Sales Training That Speaks Your Language
One-size-fits-all sales training simply doesn’t work. That’s why revenueify delivers:

Industry-specialized associates:
Every trainer is a subject matter expert in your vertical.

Fully customized programs:
We tailor every engagement to your industry’s unique processes, challenges, and buyer behaviors.

Nuanced understanding:
We know the subtle differences that make or break deals in your market—and we teach your team how to leverage them.
A Legacy of Results: The Evolution of Customer Focused Selling
Over 30 Years of Proven, Adaptable Methodology
1992
Customer Focused Selling
Customer Focused Selling® (CFS) is born, pioneering a system built on behavioral science, active listening, and outcome-based selling.
2000
Train the Trainer
CFS launches a licensing and train-the-trainer model, expanding its reach across industries.
2008
CFS Helps organizations during the recession
CFS helps organizations navigate the Great Recession, focusing on resilience and value.
2015
Industry Customization
First industry-customized CFS program launches, setting a new standard for relevance.
2022
CFS and revenueify Merge
CFS joins revenueify and is completely redesigned from top to bottom for the modern sales landscape.
2023
REUP Portal is Launched
The REVUP Portal is launched, delivering 1:1 coaching and digital reinforcement.
2024
12 Week Year is added to CFS
The 12 Week Year is integrated into the CFS goal-setting curriculum, driving execution and accountability.
Today
Evolution
CFS continues to evolve, delivering custom programs for specific industries and helping organizations build sales teams that last.
What Our Clients Say
Real Results from Real Organizations
Jullia Slater
I’ve been through many training programs including Miller-Heiman and AMA. I’ve never enjoyed a training so effective and engaging as the one revenueify provided. It surpassed the competition by an order of magnitude.
High-Tech B2B Sales Executive
Tanya Riley
The DiSC training has allowed my staff to be more effective in developing critical relationships. We’re actually working together more cohesively and using the skills internally
Revenue Leader
Mark Sundin
revenueify provided the most detailed scope of work I’ve ever gotten from a vendor. It had measurable numbers so we could compare their performance to others. We went live immediately—it was that impressive.
CEO
Learn, Engage, AmplifyLearn
Join the Movement of Sales Leaders Who Are Changing the Game
Sales Management Training, Two Day In Person Workshop + Six Month Reinforcement
You can be a great seller and still feel stuck as a leader. The jump from producer to coach
Customer Focused
FAQ
Customer Focused Selling®
Your Questions, Answered
How does the AIM Assessment work?
Our AIM Assessment analyzes your revenue team across five critical areas, identifying strengths and opportunities for growth. We use this data to design custom sales training, sales coaching, and outcome-based selling programs that speak your team’s language and deliver the greatest ROI. The AIM process ensures your sales skills development is targeted, measurable, and relevant to your business objectives.
What is outcome-based selling?
Outcome-based selling is at the heart of our consultative selling training. It focuses on customer outcomes throughout the sales process, using advanced questioning techniques to help your salespeople become trusted business consultants. This approach ensures every sales conversation is tied to measurable results, not just product features, and is proven to drive higher win rates and customer satisfaction.
How is DiSC integrated into your training?
DiSC is woven into every chapter and every stage of our sales training methodology. Unlike other sales training companies that treat DiSC as a one-time event, we use it as a foundation for consultative selling, outcome-based selling, and sales team training. From securing meetings to closing deals and growing customer lifetime value, DiSC is a game changer that helps your team adapt and succeed.
Can you customize training for my industry?
Absolutely. We have associates who specialize in specific industries, and our AIM assessment allows us to customize for any vertical. This is not a surface-level update—we update the core of our playbook and materials to speak your language and address your industry’s unique nuances. Whether you need b2b sales training, technology sales training, or something else, we deliver fully customized solutions.
What is the REVUP Portal?
The REVUP Portal is our online learning platform, designed to reinforce sales skills and sales coaching with real-world application. Unlike other platforms that focus on busywork, our portal builds a community and delivers 1 on 1 coaching at the tactical level. This approach ensures higher retention and better results from your sales team training.
How do you ensure training sticks after the workshop?
Our approach combines deep customization, the REVUP Portal, and ongoing training after the initial sessions. We use the AIM assessment data to track progress monthly, measuring where you started and where you end up. This ensures your sales team training delivers lasting results and measurable improvement in sales skills and outcomes.
How do you deliver your programs—in person or virtually?
Most programs start with an in-person kickoff to build core concepts, then transition to a virtual model for ongoing training. We also have trainers throughout the USA, so we can meet your team where they are and provide flexible delivery options.
What makes revenueify’s sales training different from other providers?
revenueify stands apart because we deliver b2b sales training and corporate sales training through industry-specific trainers who understand your market. Every program is fully customized for your industry, not just surface-level tweaks. DiSC is integrated into every sales stage, ensuring your team learns to adapt and communicate more effectively. Most importantly, our sales team training focuses on maximizing the lifetime value of each customer, not just closing the next deal. This consultative selling approach is designed for real-world results, not generic theory.
How do you measure success?
We measure success using our AIM process. Every engagement starts with an AIM assessment, and we use monthly AIMs to track key metrics defined at the outset. This allows you to see your starting point and your progress, ensuring you achieve the sales results you are looking for.
What is the 12 Week Year and how does it fit in?
The 12 Week Year is a productivity system that breaks the year into four 12-week cycles, each treated as a full year for planning and execution. For salespeople, it drives consistent, high-priority action, prevents procrastination, and fosters accountability. By focusing on a few critical objectives each cycle, your sales team achieves better results, more accurate forecasts, and improved pipeline management.
Do you offer ongoing coaching?
Yes, most of our programs are multi-month to ensure concepts stick. Beyond group sessions, we provide 1 on 1 sales coaching for key people, supporting continuous improvement in sales skills and consultative selling.
What industries do you specialize in?
We focus on B2B sales training and technology sales, but our industry list is always growing. See our industries section for details. If you do not see your industry, set up a time to connect and we will discuss how we can customize our sales training for your needs.
How do you support sales managers and leaders?
For most programs, we start by training sales managers on the core concepts so they can reinforce learning and lead by example. Early buy-in from leadership ensures the program is tailored to your organization and that managers are equipped to drive ongoing success.
How do I get started with revenueify?
Set up a free consultation and we will explore how we can help. If it is a good fit, we usually start with our AIM assessment to ensure you get a strong ROI from your sales training investment.
What kind of ROI can I expect from your sales training?
On average, our sales training delivers a 200 percent return. For every dollar invested, you can expect at least two dollars back in gross profit. This is achieved through our consultative selling approach, which improves both win rates and margins on opportunities.
Ready to Build a Sales Team That Delivers?
Take the First Step Toward Lasting Results
Don’t let another year go by with wasted training dollars and missed opportunities. Discover how revenueify’s Customer Focused Selling® can transform your sales team and drive measurable, lasting results.